PlanetLoop is a circular-economy platform built first for the hardest problem: recovering the critical minerals the energy transition depends on, from electronic waste and the supply chain. The same infrastructure now powers five circular loops, each connecting every user who touches it.
Onboard every participant in the value chain onto one trusted platform.
Track materials, products and flows with provenance end to end.
AI pairs supply, demand, surplus and recovery to the right party.
Measure outcomes against ground truth for audit-ready reporting.
Recover the critical minerals the energy transition depends on — before they are lost to landfill.
Visit the C-Loop micrositeOur flagship loop. PlanetLoop traces critical minerals across the supply chain, identifies and quantifies the valuable minerals locked inside electronic waste before processing, proves responsible sourcing, and closes the loop by recovering them from products at end of life — turning a strategic supply risk into a secured, circular source.
Turn e-waste from a liability into a recovered-value stream.
Connect the parties who generate, collect and process electronic waste, so devices and components are tracked, recovered and responsibly recycled instead of landfilled.
Close the loop on food — from field to fork to recovery.
A shared platform that connects everyone who touches the food system, so surplus, spoilage and demand signals move to the right party before value is lost.
Trace every fibre — from raw material to resale to recycling.
Digital traceability for textiles: follow a garment across its full life, verify provenance and sustainability claims, and route end-of-life material back into supply.
Give everyday items a second life — books, toys, DVDs and more.
A circular marketplace infrastructure for used goods — matching sellers, buyers and collectors so books, toys, media and household items keep circulating instead of being discarded.
How the flagship loop turns an incoming stream of electronic waste into recovered, traceable, market-ready secondary minerals.
As circuit boards and devices arrive, PlanetLoop's discovery engine estimates the recoverable gold, palladium and rare earths inside each batch — so decisions are made on value, not guesswork.
The recovery-optimisation engine recommends whether to reuse, refurbish, remanufacture or recycle each item, balancing economic return, environmental impact and operational cost.
Recovered minerals enter the critical-minerals exchange as secondary raw material, each unit carrying an auditable record of origin, process and verified yield — a passport buyers and regulators trust.
Answers to the questions we hear most. Still unsure? Get in touch and we'll walk you through it.
Tell us your value chain and the users you need to connect. We'll show you the platform, configured for your loop — starting with recovery.